Concept&Copy |Television Commercial|Jewllery

AudioVideo

MVO/Music/SFX

फ़िज़ा में यह कैसी खुशबू जैसे खुशियों की हो दस्तक

We see a girl’s hand with fresh Mehndi on it, feeling the breeze from the window.

Cut to

We see her mother with boxes of jewelry thrilled with joy as she walks in…she comes to the room door and knocks it…

होंठों पे यह चंचल मुस्कान… सुनाई दे इनमे किसकी आहट?

From the Close Up of smiling lips we pulls back to see a Muslim girl with duppatta on her head admiring herself in the mirror… she tilts the mirror to see the reflection of the photograph of her fiance

कितने ईद बीत गए… जिम्मेदारियों के संग तुम दूर गए

We see the Muslim mother admiring a picture in a photo frame. She has her face covered with her hand but gently slides it to see the whole of it. The picture shows her husband with her. She is all decked up in ornaments. She gets emotional.

बिटिया अपनी पराई हुई… क्यों यह बेसब्री और कैसी यह घबराहट ?

We see the first girl all decked up (trial at home) in the gold jewelry that her mother carried talking over phone. She is thrilled. Her mother gets emotional realizing that is she is going to go in few days. The father joins in and gives her strength by holding her.

इंतज़ार की अब मंज़िल आ गयी… शुरुआत हो रही एक और नयी

We the Muslim mother keeping the picture frame on the shelf. She is does this with care and this is the moment, when her husband with the daughter come in quietly in the background. The husband is carrying boxes of gold ornaments.

Dissolve to

We see the husband putting a beautiful necklace around her neck.

रौशनी की यह नयी चमक देखो साथ लाई कैसी रौनक

We see a brightly and beautifully lit house in the evening.

Cut to

We see the Muslim girl wearing a beautiful earring.

Cut to

She is being helped by friends, cousins and the mother, all surrounding her.

Cut to

We see the first girl walking down the steps of huge hall…the guests below watch the beautiful bride in awe. The ornaments make her look like a princess.

चाँद ने दी बादलों को मात… जिन्दगी फिर हुई बहुत ख़ास

One of evenings after the first girl has left for her new home. Her mother is standing on the terrace on a moonlit night. The clouds play hide and seek with moon. We see a beautiful necklace being slipped around her neck and when we reveal, we see it’s her husband.

.-ब्रांड ——ज्वेलरी …वाह के बात सिर्फ एक बेहतर एहसास

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